What is the definition of Nearshore Staff Augmentation?
The process of recruiting IT talent from countries in the same geographic region as the parent firm, such as Software Developers, DevOps Engineers, and Product Managers, is known as nearshore staff augmentation. This technique immediately solves the most significant pain points associated with offshore staff augmentation by allowing organizations to maintain a similar level of production while lowering operational costs.
Who Requires Nearshore Staff Augmentation?
Businesses that typically use nearshore staff augmentation services include:
- In competitive markets, startups and mid-sized firms are losing talent to larger, more established brands.
- Without an internal recruitment staff, competitive organizations trying to acquire software experts.
- Businesses in secondary or tertiary cities are having difficulty finding skilled developers due to a lack of local talent.
- Businesses are already outsourcing some aspects of product creation, but they want more information and control.
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Why are US companies looking to Latin America to meet their nearshore team staffing needs?

Until recently, the majority of software development outsourcing work was done in countries where the IT industry was already established, such as Ukraine, Romania, India, China, and Poland. These areas were also well-known for having low labor expenses. Because these countries are geographically distant from the United States, this procedure is known as offshore staff augmentation.
South American countries such as Brazil, Mexico, Argentina, Colombia, and Peru, to mention a few, are now filling such positions. While some nearshore countries may not provide as low rates as offshore countries, recruiting costs are still much lower than in the United States. The icing on the cake is that IT talent from South America provides significant advantages to US organizations that personnel from Eastern Europe and Asia cannot.
What Are the Advantages of Hiring Latin American Nearshore Workers?
1) Education and Experience
Academics from the United States have had a significant impact on Latin American universities. Agile is being promoted as the preferable way for software development, and several Latin American countries are educating a large number of students in computer science and engineering. While offshore countries may have comparable experience, they have low English proficiency, which means you will face communication issues.
Students in South American countries, on the other hand, begin learning English at a young age. This suggests that software engineers from this region have a greater level of English proficiency, making it easier for them to integrate into your company. Web, mobile, back-end, and full-stack engineers are among the pros in Latin America, according to Stack Overflow. Furthermore, Latin American developers are proficient in the most widely used programming, scripting, and markup languages in the United States. This covers, among other things, JavaScript, CSS, HTML, and Python, as well as virtually any other modern tool or technology.
2. Cost-Efficiency
Latin American nearshore personnel can deliver high-quality IT work at a lower cost than North American competitors.
Outsourcing IT staff reduces pay and full-time staff. These in-house workers were traditionally paid with benefits, paid vacations, and other advantages. Outsourcing eliminates those needs.
3. Same Time Zones
Managing enormous time differences is one of the biggest drawbacks of outsourcing work overseas. Working with people on various schedules might cause delays and missed deadlines. Working with Latin Americans is easy. They share North American time zones.
Most Latin American businesses follow the US workday. Business hours are usually 8:30–5:00 with a lunch break. Whether employees work five or six days, the usual workweek is 40 to 44 hours. Major city companies may remain open longer. This ensures that your nearshore workers can fit into business culture and customs. Offshore talent in time zones far from the US cannot do this.
4. Culture resemblance
There are some significant cultural distinctions between South American and American peoples that should be addressed when deciding where to outsource your employment. Nonetheless, cultural commonalities throughout the Americas may influence your decision, particularly if you’ve been contemplating countries such as the Philippines, Ukraine, Poland, and India.
Despite their varied origins, North, Central, and South American civilizations are similar. Throughout the Americas, Native American and European customs are constants. Some values persisted as each country’s culture changed. These beliefs include a strong work ethic, a confidence in the power of the individual to improve society, and a grasp of workplace hierarchy.
Conclusion
Here in this article, we describe core benefits of nearshore and nearshore outsourcing companies. Latin American workers are more tech-savvy. So, American companies are nearshoring to boost their IT staff and cut costs. South America will be a key talent source for US tech companies seeking development. If our readers have any query, let us know in the comment section below.